ABOUT US

Discover what Koreans truly love.
No plane ticket to Seoul required. 

For years, we’ve been at the forefront of introducing K-beauty to the world, partnering with leading & trending brands in Korea to bring you the best of skincare and makeup. We’ve helped spread the love for K-beauty everywhere as an e-commerce operator and distributor.

After testing over 7,000 products from more than 200 brands, we can’t wait to share a curated collection of K-beauty items we personally adore. These 100% official  and authentic products are sourced directly from local brands in Korea. 

Say hello to Picketplay—a place where trending K-Beauty meets trusted quality and shipping. From the heart of Seoul to our California warehouse, we deliver the best of K-Beauty straight to your doorstep.